Ninja Professional Blender Review

What the Ninja BN701 Is

The BN701 Professional Plus is Ninja's flagship household blender, a 1400W motor with Auto-iQ preset programs, a 72-oz crushing pitcher, and two 24-oz single-serve Nutri Ninja cups with lids.

The Auto-iQ programs are activated by dedicated touchpad buttons: Smoothie, Frozen Drinks, Ice Cream.

A manual speed dial (Low, Medium, High) and pulse button provide manual control.

Dishwasher-safe pitcher and cups.

Motor: 1400W in Context

The 1400W rating is higher than the Vitamix 5200's 2-peak HP (approximately 1380W), a frequently cited comparison.

The important distinction: Ninja rates input power (total watts drawn from the outlet); Vitamix rates peak output at the blade shaft.

A more meaningful comparison is sustained output under load, where the Vitamix's motor maintains speed on stiff mixtures for 7+ minutes and the Ninja's motor trips thermal protection after 3 to 4 minutes on comparable loads.

For standard smoothie use: the distinction rarely matters.

Smoothie Performance

For daily frozen fruit smoothies: the BN701 produces results that most users cannot distinguish from a Vitamix in a blind taste test.

Frozen mixed berries + banana + spinach + liquid, blended on Auto-iQ Smoothie for 45 seconds: smooth, no chunks, consistent texture.

Protein shakes, green smoothies, and blended drinks all produce excellent results.

The 6-blade stack design, three sets of paired blades at different heights in the pitcher, processes ingredients at multiple levels simultaneously, which is how the Ninja achieves smoothie results competitive with the Vitamix despite different motor characteristics.

Auto-iQ Programs

The three Auto-iQ programs run timed blending sequences with pauses: Smoothie: a 45-second sequence of high-speed pulses and pauses that produces consistently smooth results without manual monitoring.

The program is specifically tuned for the frozen-fruit smoothie use case.

Frozen Drinks: a longer sequence optimized for ice-heavy frozen margaritas, daiquiris, and frozen cocktails, the pulses are more aggressive to break large ice pieces before sustained high-speed processing.

Ice Cream: a short sequence for frozen desserts (frozen banana + add-ins), produces a thick, creamy consistency from frozen fruit without liquid.

Dishwasher Convenience

The 72-oz pitcher going into the dishwasher is a practical advantage over the Vitamix 5200's self-clean cycle.

For households that run the dishwasher daily: the pitcher goes in with the dinner dishes, comes out clean.

No 90-second self-clean cycle required.

The Ninja's dishwasher compatibility is a real convenience for busy households even if the self-clean cycle is technically faster.

Limitations

For nut butter, hot-soup-by-friction, and sustained heavy processing: the Ninja is not the right tool.

The 1-year warranty versus the Vitamix's 7 years signals the expected service life difference for daily heavy use.

Verdict

For this use case, it competes directly with the Vitamix 5200 in results, at 25% of the price.

The 1-year warranty and limited nut butter capability are the practical trade-offs.

For anything beyond smoothies and frozen drinks: the Vitamix is the correct long-term investment.

Full comparison: Vitamix vs.